Client Case Studies

JOE BRADLEY AUCTIONEERS, INC.

URL:	www.JoeBradley.com
Length of Relationship:	14+ years
Services Provided:	Website Design, Development, Maintenance, Hosting Email service, Email Campaigns Internet Marketing/Consulting, SEO/SEM Services
Maintenance Regularity:	Daily

JoeBradley.com

San Diego's premiere auctioneer service, Joe Bradley Auctioneers, Inc., provides services auction services throughout San Diego County and select events outside of California. Auction services include 4 types of auctions (Auto Auctions, Fund Raisers, Liquidations and Land Auctions). Their list of clients is long and impressive, including such companies/organizations/events as Bonitafest, Camp Able, Cars 4 Causes, Chula Vista Elementary School District, Valley Vista Elementary in Bonita, Grossmont Hospital Foundation, Kumeyaay Elementary, MADD (Mothers Against Drunk Drivers), Meals-on-Wheels, Road One San Diego, San Diego Downtown Rotary, Vista Elementary, among many others.

The website serves as both a marketing tool for new clients and a resource of information to buyers on existing auctions.

Lists and photos of merchandise available at auctions are offered online within a continually updated calendar of events.

Recently, audio clips taken from an actual auction were added to the site, making it better grab the visitor’s attention when visiting the website. When appropriate, email notifications are sent to subscribers, providing information for specific events.

SUMMARY

Since 1995 GSWS and JBA have worked together, utilizing several computer related technologies to improve the JBA auction experience. In addition to using the website as both a successful marketing tool and valuable resource of information to auction participants, we have jointly developed software driven auction presentations, improved print marketing materials, refined online and offline marketing systems and more, all exponentially improving the auction’s bottom line over the years. By increasing the bottom line for their clients, JBA has solidified their reputation and increased their client base.